These affiliate disclosure examples are ready to copy: swap in your own site name, keep the line close to your links, and you are done. Each one names the money tie in plain words, which is what regulators and readers both look for.
The examples are grouped by where they go, then by tone. If none fits exactly, the generator on this page builds a custom version. Every site name below is made up.
Quick answer
What every example does
Says you earn money or got something free, in words anyone understands.Best spot
Before the first link, plus short tags beside links further down.Tone
Plain, friendly or formal all work. Clarity matters more than style.Cost
Free to copy and adapt. No credit needed.Avoid
Vague lines such as "links may be present" and lone tags like #affiliate.
Affiliate disclosure examples for the top of a post
This is the line most sites need first. Place it in the article body, above the first link, not in a banner over the header.
| Tone | Example |
|---|---|
| Plain | "We earn a commission if you buy something through the links in this article." |
| Plain, shorter | "Links in this guide pay us a small fee when you shop." |
| Friendly | "Heads up: Pine and Paddle gets a little money back when you buy through our links. You pay the same, and it keeps the reviews coming." |
| Friendly, personal blog | "Full honesty: I make a bit of money if you order through my links. I only list things I have used." |
| Formal | "Bright Bench Reviews receives referral fees on qualifying purchases made via links on this page. This does not change the price you pay." |
| Formal, editorial | "Our editors choose products independently. Some links pay us a commission, which never decides our rankings." |
Make your own version with the generator
The examples here are a starting point. The generator on this page turns any of them into a version with your name and voice in a few seconds.
- Pick a placement, for instance near a link or product box.
- Pick the relationship: affiliate commission, free product, sponsored post or the Amazon Associate statement.
- Type your site or your own name.
- Pick plain, friendly or formal.
- Copy the text, or copy the HTML if you paste into a code view.
Try this test: choose product box, free product, the name Field Kit Notes and the friendly tone. You get a short line for under a buy button that names the gift, and a reminder to keep it next to the button. Run it again with formal tone and compare. Many owners keep one of each in a notes file for quick reuse. Nothing you type is saved.
Short tags beside a single link
In long guides, readers jump straight to a section and miss your opening note. A short tag right after the link fixes that. Keep it in normal text size.
- "Trail Stove X2 (paid link)"
- "See today's price (ad)"
- "Check it at the retailer, we earn a fee"
- "Ad: Compact Tent Pro"
- "Our pick: Desk Lamp One (we earn from sales)"
The FTC FAQ says "Paid link" placed right beside the link is adequate, while the words "affiliate link" alone are not. See the full FTC Endorsement Guides FAQ for the reasoning.
Product boxes, buy buttons and comparison tables
Boxes and tables get read on their own, often by people who skipped everything above. Give each one a line of its own.
| Spot | Example |
|---|---|
| Under a buy button | "We may earn a fee if you buy through this button." |
| Product box footer | "Paid link. Prices and stock are set by the seller." |
| Table caption | "Shop links in this table pay us a commission. Rankings are based on our tests." |
| Above a top picks list | "Each pick below links to a store that pays us when you order." |
| Deal roundup | "Ad: we get a cut of sales from these deals." |
Sample affiliate disclosure page
A policy page adds detail for curious readers. It backs up your short notes but never replaces them. Here is a free affiliate disclosure template you can adapt:
"How Pine and Paddle makes money. This site is free to read. We pay for it through affiliate programs: when you buy a product after clicking one of our links, the store pays us a commission. You pay the same price. We also sometimes receive free products to test. When that happens, the review says so. Brands never see a review before it is published and cannot pay for a better score. If a product is not good, we say that too. Questions? Write to us through the contact page."
Link this page from your footer and from each post's opening line. For guidance on where every note goes, read our affiliate disclosure hub.
Video, podcast, social and email examples
| Channel | Example | Where |
|---|---|---|
| Video, spoken | "Quick note: the links below are paid links, so I earn if you buy." | In the first minute, also shown on screen |
| Video description | "Ad: links in this description earn me a commission." | First line, above the fold |
| Podcast | "Today's show includes links that pay us when you shop. Details in the notes." | Before the first mention |
| Social caption | "#ad I get paid for sales from the link in my profile." | Start of caption, before the cut |
| Short social post | "Ad: this kettle link pays me." | First word |
| "Some links in this email earn us a commission. You pay nothing extra." | Near the first paid link |
For UK readers, the ASA prefers an obvious tag like Ad at the very start. A UK-ready opening line: "Ad: this post contains links that pay us when you buy." More detail is in the ASA affiliate marketing advice.
Free products, sponsored posts and Amazon links
Commission is not the only tie worth naming. Use these when the relationship is different.
- Free product: "The maker sent us this blender for free. They did not see or approve this review."
- Gifted and paid: "Ad: Kettle Co paid for this post and sent the kettle."
- Sponsored post: "Sponsored by Desk Works. Our opinions are our own."
- Mixed links: "Some links here are ads that pay us; others are not."
For Amazon links, the program asks for its own fixed sentence, set out in Section 5 of the Amazon Associates Operating Agreement. Choose the Amazon Associate statement in the generator and it inserts that exact line. You can then add a plain line for readers, such as "Product links on this page go to Amazon and pay us when you order." Our Amazon affiliate disclosure guide covers placement and the full wording.
Examples that look fine but fail
| Weak | Why it fails | Stronger |
|---|---|---|
| "This post may contain affiliate links." | Vague, and the word means little to most shoppers | "We earn money if you buy through links here." |
| "#affiliate" at the end | Unclear and easy to miss | "Ad:" at the start |
| "See our disclosure" link only | Readers must click to learn anything | Show the sentence, then link the page |
| "Thanks to our partners" | Does not say money changed hands | "Partners pay us when you buy." |
| Grey text at the bottom | Seen after the click, if at all | Body text above the first link |
Want the rules behind these verdicts? Read our breakdown of FTC affiliate disclosure requirements, and see how to add affiliate links with the right rel tags.
Questions people ask
Is there a free affiliate disclosure template I can use?
Yes, every example on this page is free to copy and adapt. Change the site name and keep only the claims that are true for you.
What is a good FTC affiliate disclosure example?
A plain sentence such as "We earn a commission if you buy through links in this article", placed above the first link. The FTC does not require set words, only clear ones in a spot readers cannot miss.
What is an Amazon affiliate disclosure example?
The program requires its own fixed sentence, which the generator inserts for you. Many sites add a reader-friendly line next to it explaining that product links go to the store and pay a commission.
Can I copy another site's disclosure word for word?
Short standard phrases are fine, but long policy pages are often someone's original writing. Write your own using these examples, and make sure it matches how your site really works.
Is there an affiliate disclosure template for the UK?
Use the same lines but open with the tag Ad, which is what the ASA advises. For example: "Ad: links in this guide pay us a commission."
Do I need a different disclosure for each post?
The wording can stay the same, but each post with paid links needs its own note near the top. Tags beside later links help in long articles.